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Etsy

Resize Image for Etsy

Upload once. Pick the right Etsy image size. Download and list. No account, no watermark, nothing uploaded to any server.

5 formatsNo uploadsFree foreverWorks on mobile

Upload image for Etsy

Tap to select or drag and drop. JPEG, PNG, WebP, AVIF, HEIC.

Your file never leaves this device.

Etsy image sizes 2026

Images below 2000px on the shortest side cause Etsy to upscale them, producing blurry zoomed views. Always upload at 2000px or above.

Listing photo landscape (recommended)

Recommended upload size. Activates zoom on desktop. Etsy crops to 570x456 for search thumbnails.

3000 x 2250 px

4:3

Listing photo square

Safest option for first photo. No cropping in mobile search thumbnails. Centre your product in the frame.

2000 x 2000 px

1:1

Listing photo portrait

Tall format for clothing, jewellery, art prints. Centre product so the square thumbnail crop looks correct.

2700 x 3375 px

4:5

Shop banner

Top of your Etsy shop page. Keep all text and branding in the central area. Left and right edges are cropped on mobile.

1600 x 400 px

4:1

Shop icon

Shown next to your shop name. Displayed as a circle. Keep subject centred with clear padding.

500 x 500 px

1:1

Zoom is critical on Etsy. Etsy only activates its hover-to-zoom feature when the shortest side of your image is at least 2000px. For product categories where buyers inspect texture, stitching, or fine detail, zoom directly increases conversion rates. Never upload below 2000px on any side.

Etsy photo tips for more sales

First photo is your thumbnail

Etsy uses the first listing image as the search thumbnail. Keep the main product centred and clearly visible at small sizes.

No white background required

Unlike Amazon, Etsy has no background requirement. Lifestyle shots on natural surfaces often outperform plain white backgrounds on Etsy.

Use all 10 image slots

Etsy allows up to 10 photos per listing. Show multiple angles, scale references, packaging, and in-use context shots.

Keep files under 1 MB

Etsy re-compresses images that exceed 1 MB. Their compression is aggressive and can cause visible artefacts in gradients and fine details.

Square first photo for mobile

Over 65% of Etsy traffic comes from mobile. A square cover photo avoids unexpected crops in mobile search results.

Check your thumbnail after upload

After uploading, view your listing in Etsy draft mode to see exactly how the thumbnail appears in both desktop and mobile search.

Resize for other platforms

Amazon2000x2000, 970x600Shopify2048x2048, 1920x1080Website1920x1080, 1200x630Instagram1080x1350, 1080x1920Facebook1200x630, 851x315Email600x200, 600x400

Frequently asked questions

What is the best image size for Etsy listings in 2026?

The recommended Etsy listing photo size is 3000 x 2250 pixels at a 4:3 landscape ratio. This activates Etsy's hover-to-zoom feature on desktop, which is critical for product categories where buyers need to see texture and fine detail. The absolute minimum is 2000 pixels on the shortest side. Images below this size cause Etsy to upscale them, resulting in blurry zoomed views. Square photos at 2000 x 2000 px are also safe and avoid any thumbnail cropping issues.

How does Etsy crop listing photos for search thumbnails?

Etsy displays listing thumbnails in search results at 570 x 456 pixels, which is a 5:4 ratio. On mobile, thumbnails are cropped to a 1:1 square. This means if you upload a landscape photo, Etsy will automatically crop the sides for the mobile thumbnail. To avoid losing important product details, keep the main subject centred in your first photo, or upload a square image as your cover photo. Always preview your listing after uploading to check how the thumbnail looks.

Does Etsy require a white background like Amazon?

No. Unlike Amazon, Etsy has no background colour requirement for listing photos. In fact, lifestyle product photos on natural backgrounds often perform better on Etsy because its audience expects a more artisanal aesthetic. You can use any background that showcases your product well. Natural textures, styled flat lays, and context shots all work effectively.

What size is the Etsy shop banner?

The recommended Etsy shop banner size is 1600 x 400 pixels at a 4:1 aspect ratio. Keep all text and important visuals in the central horizontal area because Etsy crops the left and right edges of the banner on mobile devices. Avoid placing your shop name or key graphics near the far edges. Upload as JPEG for photos or PNG for banners with text overlays.